Transaction details

Ethica Corporate Finance advised the Togethair’s shareholders in the sale to Naturalia Tantum

Ethica Corporate Finance advised Specchiasol – a company active in the distribution of supplements and medical devices under its own brand in the pharmacy / herbalist channel both in Italy and abroad – in the sale of the professional hair products division, Togethair® brand, to Naturalia Tantum, the Group active in cosmetics and natural supplements controlled by Assietta Private Equity SGR. With the integration of Togethair®, Naturalia Tantum will exceed 35 million euros in turnover in 2021, confirming its positioning among the top player in the Italian competitive scenario.

Togethair® deals with hair coloring and hair care products for professional channels. The company’s offer is wide, covering all professional uses related to hair care (coloring, bleaching, styling, specific treatments) and the products are handled exclusively in the trade channel of salons and hairdressers. Togethair® covers the Italian market directly with a network of agents and foreign markets (mainly France, Korea, and Eastern Europe) through distributors.